Les medias yemenites : un instrument de developpement national dans un milieu rural
Institution:
Paris 7Disciplines:
Directors:
Abstract EN:
When examining the componants : media, development and rural areas in yemen, it is proven that radio and television are considerd as a public sector to be developed as a symbol of modernity. Now, the utilization of these media to serve the development in rural areas is confronted by a very complex reality. At first, there is an apparent ambiguity in the contents of the development strategies due to the absence of a precis ideological choice which, consequently, produce contradictory messages. Next, the development agents -plannerts, executors, or communicators- belong all of them to privileged social groups that have littel sensibility to non-privileged rural areas problems. Thus, messages meant for the rural public do not correspond enough to it's reality nor to it's needs. Also, other factors interfere such as the emigration, the analphabetism, the social division and sex segregation.
Abstract FR:
En examinant les composantes : medias, developpement et milieu rural au yemen, il est confirme que la radio et la television sont considerees comme un secteur "public" a developper en tant que symbole de modernite. Or, l'utilisation de ces medias pour servir le developpement dans le milieu rural est confrontee a une realite beaucoup plus complexe. D'abord, il y a une ambiguite apparente dans le contenu des strategies de developpement due a l'absence d'un choix ideologique precis produisant, par consequent, des messages contradictoirs. Ensuite, les agents de developpement -concepteurs, executeurs, ou communicateurs- appartiennent tous aux milieux sociaux privileges peu sensibles aux problemes du milieu rural defavorise. Ainsi les messages destines a ce public ne repondent pas assez a sa realite ou a ses bsoins. D'autres facteurs lies au milieu rural interviennent aussi comme l'emigration, l'analphabetisme, le clivage social et la segregation de sexe.